PHOTOVOTE

What if voting wasn’t just about marking a ballot—but about seeing the future you want?

During the elections in Barcelona, Canon introduced PhotoVote—a way to turn votes into images, and images into something impossible to ignore.

A camera. A vision. A statement.

Because photography doesn’t just tell stories. It shapes the future.

Client

CANON

Year

2024

Services

Brand innovation & Technology integration

Copywriter

Soraya López

Art Director

Stella Giudici

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